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Criterion
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Purposedifferent
Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.
Complexitydifferent
MediumHighHigh
Timedifferent
Halbtags-Workshop, dann iterativMehrere Wochen4-5 Tage
Participantsdifferent
3-122-6 researchers plus sample5-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Horizon map, Portfolio view, Initiatives per horizon, Resource planDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesPrototype, Test Findings, Decision Rationale
Tags1 shared
StrategyInnovationPortfolioForesight
OutcomesInnovationResearchQuantitative
Design sprintPrototypeValidationInnovation
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas