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| Criterion |  Business Strategy Three Horizons |  Innovation Design Charrette |  Innovation Morphological Analysis |
|---|---|---|---|
Purposedifferent | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | Halbtags-Workshop, dann iterativ | Halber Tag bis mehrere Tage | 1-3 h |
Participantsdifferent | 3-12 | 10-50 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | StrategyInnovationPortfolioForesight | BrainstormingWorkshopCollaborationIdeation | IdeationInnovationCreativity |
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