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| Criterion |  Business Strategy Three Horizons |  Business Strategy Ansoff Matrix |  Architecture ATAM (Architecture Tradeoff Analysis Method) |
|---|---|---|---|
Purposedifferent | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. |
Complexitydifferent | Medium | Low | High |
Timedifferent | Halbtags-Workshop, dann iterativ | 45-90 min | Several meetings plus preparation and analysis; total effort depends on scope |
Participantsdifferent | 3-12 | 2-8 | Evaluation team, architects, and relevant stakeholders |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | Ansoff Matrix, Growth Options, Risk Notes | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations |
Tagsno overlap | StrategyInnovationPortfolioForesight | GrowthStrategyMarketPortfolio | ArchitectureQualityRiskTradeoffsStakeholders |
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