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| Criterion | ![]() Business Strategy SWOT Analysis | ![]() Business Strategy Ansoff Matrix | ![]() Innovation TRIZ |
|---|---|---|---|
Purposedifferent | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | For technical contradictions or trade-offs, the method looks for solutions that resolve opposing requirements at the same time. It translates limits into an explicit picture of conflict that becomes workable. This produces not just compromises but more elegant principles. |
Complexitydifferent | Low | Low | High |
Timedifferent | 30-60 min | 45-90 min | 1-4 h |
Participantsdifferent | 3-12 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | SWOT matrix, Strategic options, Action list | Ansoff Matrix, Growth Options, Risk Notes | Contradiction Statement, Inventive Principles, Solution Concepts |
Tagsno overlap | StrategyAnalysisMarketPositioning | GrowthStrategyMarketPortfolio | InnovationProblem solvingContradictionsCreativity |
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