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| Criterion |  Facilitation Storytelling |  Product Strategy KPI Tree |  Facilitation Alignment Mapping |
|---|---|---|---|
Purposedifferent | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 45-120 min | 90-180 min initial, dann laufend | 1-2 h |
Participantsdifferent | 1-6 | 3-8 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Narrative Outline, Key Message, Story Arc | KPI Tree, Owner List | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | CommunicationNarrativeStakeholdersFacilitation | MetricsStrategyAlignmentMeasurement | AlignmentStakeholdersStrategyFacilitation |
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