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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.
Complexitydifferent
LowMedium
Timedifferent
1-5 Tage60-120 min
Participantsdifferent
Nutzertraffic2-8
Formatdifferent
AsyncWorkshop
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteContradiction Statement, Abstraction Notes, Solution Principles, Concept Ideas
Tagsno overlap
ValidationExperimentsDemandGrowth
ContradictionsInnovationProblem solving
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping