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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster.
Complexitysame
LowLow
Timedifferent
1-5 Tage10-20 min
Participantsdifferent
Nutzertraffic4-100+
Formatdifferent
AsyncWorkshop
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteIdea List, Shared Insights, Emergent Themes
Tagsno overlap
ValidationExperimentsDemandGrowth
FacilitationInclusionIdeation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Round Robin Brainstorming
Innovation
Round Robin Brainstorming
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping