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| Criterion |  Product Strategy SMART Goals |  Business Strategy Value Chain Analysis |  Business Strategy Business Model Stress Test |
|---|---|---|---|
Purposedifferent | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. |
Complexitydifferent | Low | High | High |
Timedifferent | 15-30 min | Half day | Half day |
Participantsdifferent | 1-8 | 3-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | SMART Goal, Measurement Note, Deadline | Value Chain Map, Lever List | Stress Test Report, Action Plan per Scenario |
Tagsno overlap | GoalsPlanningMeasurementAlignment | StrategyBusiness modelDiagnosisAnalysis | StrategyBusiness modelRiskDiagnosis |
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