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| Criterion | ![]() Agile Scrum | ![]() Business Strategy Ansoff Matrix | ![]() Product Discovery Smoke Test |
|---|---|---|---|
Purposedifferent | When a team needs to work in a fixed delivery rhythm, it stabilizes cadence, responsibility, and feedback loops. It makes collaboration reliable across sprint boundaries. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-4 Wochen je Sprint, laufend | 45-90 min | 1-5 Tage |
Participantsdifferent | 3-10 (Scrum Team) | 2-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Product Backlog, Sprint Backlog, Increment, Sprint Goal | Ansoff Matrix, Growth Options, Risk Notes | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | AgileIterationCadence | GrowthStrategyMarketPortfolio | ValidationExperimentsDemandGrowth |
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