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Criterion
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
HighLowMedium
Timedifferent
0.5-2 Tage45-90 minMultiple workshops over several weeks
Participantsdifferent
4-122-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Scenario Set, Strategic Implications, Robust OptionsAnsoff Matrix, Growth Options, Risk NotesHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
StrategyUncertaintyPlanning
GrowthStrategyMarketPortfolio
GrowthBehaviorRetention
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric