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| Criterion | ![]() Innovation SCAMPER | ![]() Business Strategy McKinsey 7S |
|---|---|---|
Purposedifferent | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. |
Complexitydifferent | Low | Medium |
Timedifferent | 30-60 min | 2-4 h |
Participantsdifferent | 2-10 | 3-12 |
Formatsame | Workshop | Workshop |
Outputdifferent | SCAMPER Idea List, Concept Shortlist, Variation Notes | 7S Assessment, Alignment Gaps, Change Actions |
Tagsno overlap | BrainstormingIdeationCreativityReframingInnovation | OrganizationStrategyAlignmentChange |
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