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Criterion
A paper-based illustration representing Product Canvas with its core stages and visible working result.
Product Strategy
Product Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
When product goal and feature scope don't yet fit cleanly together, it creates a shared working picture. It connects need, core features, and assumptions into a solid starting point.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
MediumLowMedium
Timedifferent
1-2 h45-90 minMultiple workshops over several weeks
Participantssame
2-82-82-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Product Canvas, Product Assumptions, Scope NotesAnsoff Matrix, Growth Options, Risk NotesHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
CanvasDiscoveryScope
GrowthStrategyMarketPortfolio
GrowthBehaviorRetention
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Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric