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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.
Complexitydifferent
MediumLowLow
Timedifferent
30-60 min je Interview30-60 min45-90 min
Participantsdifferent
5-12 Interviews2-103-10
Formatdifferent
Workshop + asyncWorkshopWorkshop
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsSCAMPER Idea List, Concept Shortlist, Variation NotesLotus Diagram, Idea Themes, Shortlist
Tagsno overlap
DiscoveryInterviewsValidation
BrainstormingIdeationCreativityReframingInnovation
BrainstormingIdeationCreativityDivergenceWorkshop
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of Starbursting with its method-specific working model.
Innovation
Starbursting
Paper illustration of Design Charrette with its method-specific working model.
Innovation
Design Charrette
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis