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| Criterion |  Product Discovery Problem Interview |  Innovation SCAMPER |  Innovation Crazy 8s |
|---|---|---|---|
Purposedifferent | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 30-60 min je Interview | 30-60 min | 8-15 min |
Participantsdifferent | 5-12 Interviews | 2-10 | 1-10 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Problem Evidence, Risk Notes, Customer Segments | SCAMPER Idea List, Concept Shortlist, Variation Notes | Sketch Set, Idea Shortlist, Direction Options |
Tagsno overlap | DiscoveryInterviewsValidation | BrainstormingIdeationCreativityReframingInnovation | BrainstormingSketchingSpeedDivergenceDesign sprint |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
