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| Criterion |  Product Discovery Pretotyping |  Business Strategy Balanced Scorecard |  Product Strategy KPI Tree |
|---|---|---|---|
Purposedifferent | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. |
Complexitydifferent | Low | High | Medium |
Timedifferent | Stunden bis wenige Tage | Halber Tag bis mehrere Wochen | 90-180 min initial, dann laufend |
Participantsdifferent | 1-4 | 4-12 | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Balanced Scorecard, Strategic Measures, Initiative Map | KPI Tree, Owner List |
Tagsno overlap | ValidationDemandMVP | StrategyMetricsExecution | MetricsStrategyAlignmentMeasurement |
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