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Criterion
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumLow
Timedifferent
1-3 hMultiple workshops over several weeks20-35 min
Participantsdifferent
2-82-81-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Five Forces Analysis, Competitive Risks, Strategic OptionsHooked loop, Trigger map, Reward design, Ethics checkTest Card with a pre-set threshold
Tagsno overlap
StrategyCompetitionMarket
GrowthBehaviorRetention
ExperimentsValidationDiscoveryHypothesis
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test