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| Criterion |  Business Strategy PESTLE Analysis |  UX Research Diary Study |
|---|---|---|
Purposedifferent | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. |
Complexitysame | Medium | Medium |
Timedifferent | 1-3 h | 1-4 Wochen |
Participantsdifferent | 2-10 | 5-20 |
Formatdifferent | Workshop + async | Async |
Outputdifferent | PESTLE Map, External Risks, Strategic Questions | Diary Entries, Longitudinal Patterns, Experience Timeline |
Tagsno overlap | StrategyMarketAnalysis | UX researchTrackingBehavior |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
