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| Criterion |  UX Research Personas |  Operations Time Blocking |  UX Research Affinity Diagramming |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | With a calendar that grows on request, the method makes available time explicit again. It combines appointments, focus work, and buffer into a more realistic day structure. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-3 Tage | 15-30 min Planung, laufend | 45–90 min |
Participantsdifferent | Internes Team | 1 | 3-10 |
Formatdifferent | Workshop + async | Async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Blocked Calendar, Capacity View, Focus Plan | Theme clusters, Insight statements, Opportunity areas |
Tagsno overlap | ResearchCustomerSynthesis | PlanningTime managementFocus | SynthesisQualitativeRoot cause |
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