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Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Standard Work Analysis.
Operations
Standard Work Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When the same task is done differently depending on the person, the method exposes the reliable core. It creates comparability without unnecessarily choking off needed latitude.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
MediumMediumLow
Timedifferent
1-3 Tage1-3 h45–90 min
Participantsdifferent
Internes Team2-63-10
Formatdifferent
Workshop + asyncWorkshopWorkshop
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesStandard Work Sheet, Deviation List, Improved Standard, Training NeedsTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
ResearchCustomerSynthesis
LeanProcessQuality
SynthesisQualitativeRoot cause
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for 8D Problem Solving.
Operations
8D Problem Solving
Empathy Mapping
UX Research
Empathy Mapping