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| Criterion |  UX Research Personas |  Innovation Lotus Blossom |
|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. |
Complexitydifferent | Medium | Low |
Timedifferent | 1-3 Tage | 45-90 min |
Participantsdifferent | Internes Team | 3-10 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Lotus Diagram, Idea Themes, Shortlist |
Tagsno overlap | ResearchCustomerSynthesis | BrainstormingIdeationCreativityDivergenceWorkshop |
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