methodatlas
Compare

View methods side by side.

Choose up to four methods. Add them using the search and share the comparison by copying its link.

Criterion
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitysame
MediumMedium
Timedifferent
1-3 Tage1-3 h
Participantsdifferent
Internes Team1-5
Formatdifferent
Workshop + asyncAsync
Outputdifferent
Persona Profiles, Needs Summary, Scenario NotesFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
ResearchCustomerSynthesis
AnalyticsConversionGrowth
Add more methods

Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Affinity Diagramming
UX Research
Affinity Diagramming