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| Criterion | ![]() UX Research Personas | ![]() UX Design Design Studio |
|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates. |
Complexitysame | Medium | Medium |
Timedifferent | 1-3 Tage | 1-3 h |
Participantsdifferent | Internes Team | 3-8 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Sketches, Concept Directions, Design Decisions |
Tagsno overlap | ResearchCustomerSynthesis | SketchingCollaborationIdeation |
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Methods with strong topical overlap with the current selection, not yet in the comparison.





