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| Criterion | ![]() UX Research Personas | ![]() UX Research Affinity Diagramming | ![]() Operations Root Cause Tree Analysis |
|---|---|---|---|
Purposedifferent | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | For a problem with several suspected causes, the method builds a causal structure instead of a mere list. It makes visible how causes connect and where the strongest points of leverage lie. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 Tage | 45–90 min | 1-3 h |
Participantsdifferent | Internes Team | 3-10 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Persona Profiles, Needs Summary, Scenario Notes | Theme clusters, Insight statements, Opportunity areas | Cause Tree, Evidence Notes, Countermeasures |
Tagsno overlap | ResearchCustomerSynthesis | SynthesisQualitativeRoot cause | Root causeTreeIncidentQuality |
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