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Criterion
Paper illustration for Option Framing.
Decision Making
Option Framing
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Purposedifferent
In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.
Complexitysame
MediumMediumMedium
Timedifferent
45-120 min1-3 Tage60-120 min
Participantsdifferent
3-8Internes Team4-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Option Frames, Assumption Notes, Comparable Shortlist, Decision InputsPersona Profiles, Needs Summary, Scenario NotesDecision Frame, Decision Question, Criteria List, Evidence Plan
Tagsno overlap
OptionsDecision framingStrategyComparison
ResearchCustomerSynthesis
Decision framingAlignmentCriteriaOptions
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S