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| Criterion |  Product Discovery Opportunity Scoring |  Product Discovery Outcome-Driven Innovation |
|---|---|---|
Purposedifferent | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | Medium | High |
Timedifferent | 60-120 min | Mehrere Wochen |
Participantsdifferent | 3-6 | 2-6 researchers plus sample |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Opportunity Score Table, Top Outcomes | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tags1 shared | PrioritizationDiscoveryOutcomesNeeds | OutcomesInnovationResearchQuantitative |
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