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| Criterion |  Product Strategy OKRs |  Business Strategy SWOT Analysis |
|---|---|---|
Purposedifferent | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Medium | Low |
Timedifferent | 1-2 h Setup | 30-60 min |
Participantsdifferent | 2-20 | 3-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | OKR set, Measurement plan, Review cadence | SWOT matrix, Strategic options, Action list |
Tagsno overlap | GoalsAlignmentOutcomesMeasurement | StrategyAnalysisMarketPositioning |
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