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Criterion
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitydifferent
MediumLowMedium
Timedifferent
1-2 h Setup1-5 Tage1-2 h
Participantsdifferent
2-20Nutzertraffic3-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
OKR set, Measurement plan, Review cadenceInterest Metrics, Conversion Signal, Learning NoteNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
GoalsAlignmentOutcomesMeasurement
ValidationExperimentsDemandGrowth
GrowthMetricsAlignmentRetention
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric