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| Criterion |  Product Discovery Outcome-Driven Innovation |  Product Discovery Opportunity Scoring |
|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitydifferent | High | Medium |
Timedifferent | Mehrere Wochen | 60-120 min |
Participantsdifferent | 2-6 researchers plus sample | 3-6 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Opportunity Score Table, Top Outcomes |
Tags1 shared | OutcomesInnovationResearchQuantitative | PrioritizationDiscoveryOutcomesNeeds |
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