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| Criterion |  Product Discovery Outcome-Driven Innovation |  Innovation Design Sprint |  UX Research Card Sorting |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. |
Complexitydifferent | High | High | Low |
Timedifferent | Mehrere Wochen | 4-5 Tage | 20-45 min |
Participantsdifferent | 2-6 researchers plus sample | 5-8 | Based on research question |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Prototype, Test Findings, Decision Rationale | Content groups, Label set, IA hypotheses |
Tagsno overlap | OutcomesInnovationResearchQuantitative | Design sprintPrototypeValidationInnovation | Information architectureNavigationStructure |
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