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| Criterion |  Product Discovery Outcome-Driven Innovation |  Operations 5 Whys |  Operations Root Cause Tree Analysis |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description. | For a problem with several suspected causes, the method builds a causal structure instead of a mere list. It makes visible how causes connect and where the strongest points of leverage lie. |
Complexitydifferent | High | Low | Medium |
Timedifferent | Mehrere Wochen | 15-30 min | 1-3 h |
Participantsdifferent | 2-6 researchers plus sample | 2-6 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Root cause notes, Countermeasures | Cause Tree, Evidence Notes, Countermeasures |
Tagsno overlap | OutcomesInnovationResearchQuantitative | Root causeIncidentLeanProblem solving | Root causeTreeIncidentQuality |
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