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Criterion
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumLowLow
Timedifferent
90-180 min initial, dann laufend1-5 Tage30-60 min
Participantsdifferent
3-8Nutzertraffic1-5
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
KPI Tree, Owner ListInterest Metrics, Conversion Signal, Learning NoteCompleted Experiment Canvas, Success Metric
Tagsno overlap
MetricsStrategyAlignmentMeasurement
ValidationExperimentsDemandGrowth
ExperimentsValidationDiscoveryHypothesis
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card