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| Criterion |  Product Discovery Jobs to Be Done |  Product Strategy OKRs |
|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. |
Complexitysame | Medium | Medium |
Timedifferent | 1-3 Wochen | 1-2 h Setup |
Participantsdifferent | 5-12 Interviews | 2-20 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | OKR set, Measurement plan, Review cadence |
Tags1 shared | CustomerOutcomesNeeds | GoalsAlignmentOutcomesMeasurement |
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