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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.
Complexitysame
MediumMedium
Timedifferent
45-90 min1-2 Tage
Participantsdifferent
3-8Based on research question
Formatdifferent
WorkshopAsync
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsFindability Metrics, Path Analysis, Revised IA
Tagsno overlap
OutcomesStrategyBehaviorPlanning
Information architectureNavigationFindability
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning