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| Criterion |  Product Strategy Impact Mapping |  Innovation Rolestorming |
|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play. |
Complexitydifferent | Medium | Low |
Timedifferent | 45-90 min | 30-60 min |
Participantsdifferent | 3-8 | 3-12 |
Formatsame | Workshop | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Rollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | BrainstormingIdeationCreativity |
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