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| Criterion |  Product Strategy Impact Mapping |  Innovation Crazy 8s |
|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. |
Complexitydifferent | Medium | Low |
Timedifferent | 45-90 min | 8-15 min |
Participantsdifferent | 3-8 | 1-10 |
Formatsame | Workshop | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Sketch Set, Idea Shortlist, Direction Options |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | BrainstormingSketchingSpeedDivergenceDesign sprint |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
