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| Criterion | ![]() Product Strategy Impact Mapping | ![]() Innovation Contradiction Analysis |
|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly. |
Complexitysame | Medium | Medium |
Timedifferent | 45-90 min | 60-120 min |
Participantsdifferent | 3-8 | 2-8 |
Formatsame | Workshop | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Contradiction Statement, Abstraction Notes, Solution Principles, Concept Ideas |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | ContradictionsInnovationProblem solving |
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