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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Ideal Days.
Agile
Ideal Days
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When effort needs to be thought of as real working time, it offers a simple common denominator for comparison. It sorts work by value, risk, and delivery ability. The result is captured as Ideal Day Estimates, Assumption Notes, and Capacity Caveats.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitydifferent
MediumLowMedium
Timedifferent
Multiple workshops over several weeks15-60 min1-3 h
Participantsdifferent
2-82-91-5
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkIdeal Day Estimates, Assumption Notes, Capacity CaveatsFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
GrowthBehaviorRetention
EstimationEffortAgile
AnalyticsConversionGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Dot Estimation.
Facilitation
Dot Estimation
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric