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| Criterion |  UX Research HEART Framework |  Growth Funnel Analysis |  Growth North Star Metric |
|---|---|---|---|
Purposedifferent | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 120 min initial, dann laufend | 1-3 h | 1-2 h |
Participantsdifferent | 3-6 | 1-5 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop + async |
Outputdifferent | HEART-GSM Table, Dashboard | Funnel report, Drop-off analysis, Optimization hypotheses | North Star metric, Input metric tree, Measurement cadence |
Tagsno overlap | MetricsUX researchMeasurementSatisfaction | AnalyticsConversionGrowth | GrowthMetricsAlignmentRetention |
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