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| Criterion | ![]() UX Research HEART Framework | ![]() UX Design Customer Journey Canvas | ![]() Architecture Architecture Inception Canvas |
|---|---|---|---|
Purposedifferent | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 120 min initial, dann laufend | 1-3 h | 1-2 h |
Participantsdifferent | 3-6 | 3-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | HEART-GSM Table, Dashboard | Customer Journey Canvas, Pain Points, Experience Opportunities | Inception Canvas, Risks, Goal List, Open Questions |
Tagsno overlap | MetricsUX researchMeasurementSatisfaction | JourneyCustomerService designCanvas | AlignmentArchitectureCanvas |
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