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Criterion
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Purposedifferent
When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.
Complexitysame
MediumMediumMedium
Timedifferent
1-2 WochenWochen bis Monate je Goal1-2 h Setup, laufend
Participantsdifferent
1-63-102-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Experiment card, Result summary, Next betGoals, Idea bank, Step-project list, Tasks, Learning reportsAARRR funnel, Metric baseline, Experiment backlog
Tags1 shared
MarketingGrowthExperimentsLearning
RoadmapOutcomesPlanningExperiments
GrowthMetricsExperiments
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card