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| Criterion |  Growth Golden Circle |  Facilitation Dot Estimation |  Decision Making Delphi Method |
|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When size or effort can only be estimated roughly, Dot Estimation condenses the group's experience into a quick range. It turns individual contributions into a visible selection. The result is captured as an Effort Heatmap, Risk Signals, and Discussion Targets. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Low | Low | High |
Timedifferent | 30-60 min | 5-20 min | 1-4 Wochen |
Participantsdifferent | 1-8 | 3-20 | 6-30 Experten |
Formatdifferent | Workshop + async | Workshop | Async |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Effort Heatmap, Risk Signals, Discussion Targets | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | MarketingPositioningCommunication | EstimationEffortRisk | ForecastingExpertsDecisionStrategy |
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