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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumLowHigh
Timedifferent
1-3 h15-45 min1-4 Wochen
Participantsdifferent
2-82-81-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Gap Matrix, Action Plan, Risk NotesVenn Diagram, Overlap Notes, DifferentiatorsExperiment results, Decision log, Learning summary
Tagsno overlap
StrategyAnalysisPlanning
ComparisonFacilitationAlignment
ExperimentsGrowthAnalyticsValidation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix