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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.
Complexitydifferent
MediumLowMedium
Timedifferent
1-3 h1-5 Tage90-180 min
Participantsdifferent
2-8Nutzertraffic3-6
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
Gap Matrix, Action Plan, Risk NotesInterest Metrics, Conversion Signal, Learning NoteGQM Table, Metric Profiles
Tagsno overlap
StrategyAnalysisPlanning
ValidationExperimentsDemandGrowth
MetricsMeasurementEngineeringAlignment
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test