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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitysame
MediumMedium
Timedifferent
1-3 h45-120 min
Participantsdifferent
1-52-8
Formatdifferent
AsyncWorkshop + async
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
AnalyticsConversionGrowth
TradeoffsDecisionCriteriaOptions
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Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop