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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min6 Wochen Cycle + 2 Wochen Cool-Down30-60 min
Participantsdifferent
4-82-4 pro Pitch4-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsPitches, Bet-table decisions, Hill charts, Cooldown outcomesIdea pool, Theme clusters, Shortlist
Tagsno overlap
SynthesisQualitativeWorkshop
PlanningDeliveryAutonomy
BrainstormingIdeationCreativityWorkshopDivergence
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration of Design Charrette with its method-specific working model.
Innovation
Design Charrette
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming