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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration for Option Framing.
Decision Making
Option Framing
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min45-120 min45–90 min
Participantsdifferent
4-83-83-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsOption Frames, Assumption Notes, Comparable Shortlist, Decision InputsTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
SynthesisQualitativeWorkshop
OptionsDecision framingStrategyComparison
SynthesisQualitativeRoot cause
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Change Analysis.
Operations
Change Analysis
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram