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| Criterion |  UX Research Empathy Mapping |  UX Research Card Sorting |  Innovation Rolestorming |
|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play. |
Complexitysame | Low | Low | Low |
Timedifferent | 30–60 min | 20-45 min | 30-60 min |
Participantsdifferent | 4-8 | Based on research question | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Content groups, Label set, IA hypotheses | Rollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist |
Tagsno overlap | SynthesisQualitativeWorkshop | Information architectureNavigationStructure | BrainstormingIdeationCreativity |
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