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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.
Complexitydifferent
LowLowMedium
Timedifferent
30–60 min45–90 min45-120 min
Participantsdifferent
4-83-102-8
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsTheme clusters, Insight statements, Opportunity areasTrade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides
Tagsno overlap
SynthesisQualitativeWorkshop
SynthesisQualitativeRoot cause
TradeoffsDecisionCriteriaOptions
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Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam