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| Criterion |  Innovation Double Diamond |  Product Strategy SMART Goals |  Product Strategy OKRs |
|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | Wochen bis Monate | 15-30 min | 1-2 h Setup |
Participantsdifferent | 3-12 | 1-8 | 2-20 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | SMART Goal, Measurement Note, Deadline | OKR set, Measurement plan, Review cadence |
Tagsno overlap | ProcessDivergenceInnovation | GoalsPlanningMeasurementAlignment | GoalsAlignmentOutcomesMeasurement |
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