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Criterion
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Purposedifferent
DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.
Complexitydifferent
LowMedium
Timedifferent
1-2 h60-120 min
Participantssame
2-82-8
Formatdifferent
Workshop + asyncWorkshop
Outputdifferent
DIBB document, Belief list, Bet list, Learning reportContradiction Statement, Abstraction Notes, Solution Principles, Concept Ideas
Tagsno overlap
StrategyDecisionAssumptionsHypothesis
ContradictionsInnovationProblem solving
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas